ABOUT US
STORIES WITHOUT BORDERS
GOAT Creative Studios is a format-first, franchise-driven production company creating unscripted entertainment that travels. We develop original shows and produce international formats for the Philippine and global market, building stories designed to scale, adapt, and last.
We believe a great story should resonate anywhere. Whether it is a dating experiment, a high-stakes competition, or a documentary-led series, our work is built to connect as strongly in London as it does in Manila.
WHO WE ARE
Founded by award-winning producer Michael Carandang together with lead investor and strategic partner Jon Sterling, GOAT Creative Studios was created to bridge a critical gap in the global content landscape: authentic Asian storytelling delivered at world-class production standards.
We operate as an IP lab where ideas are tested, refined, and developed into formats with long-term franchise potential. Every project is approached with strategic intent, creative discipline, and a clear understanding of what global platforms expect.
GOAT Creative Studios Limited is registered internationally, with its main office in Bonifacio Global City, Taguig.
WHAT WE BELIEVE
Preparation matters.
Honesty builds better stories.
High standards are non-negotiable.
At GOAT, good enough is only the starting point. Every decision, from format design to casting to final delivery, is guided by rigor, clarity, and respect for the audience. We do not chase trends. We build systems, franchises, and shows designed to endure.
OUR APPROACH
We are format-first by design. Structure comes before spectacle, and storytelling mechanics are built to survive adaptation across territories and cultures.
Our process balances creativity with precision. Ideas are developed with scale in mind. Formats are engineered for longevity. Local relevance is protected without compromising global standards.
The result is content that feels culturally grounded and globally viable.
THE MISSION
To build global franchises that celebrate local culture and entertain the world.
THE VISION
To become Asia’s leading format-first studio, known for world-class storytelling, globally ready execution, and a culture of excellence that lifts the next generation of creators.
Our shows are built to travel.
Our talent is built to rise.
Our teams are trained to go beyond what is acceptable and reach for what is truly great.
OUR VALUES
Discipline
We prepare relentlessly and execute with intention.
Integrity
We do the work honestly, on screen and off.
Greatness
We aim beyond success and build toward excellence.
THE GOAT STANDARD
Every project that carries the GOAT name reflects our commitment to quality, clarity, and craft. From development through delivery, we work with partners, platforms, and talent who share our belief that great entertainment is built with purpose.